Customers figuring out on their own accord that your shop in the neighborhood sells products that they are on the lookout for is a definite magic wand for your business. The magic wand that’s in reference is Search Engine Optimization for Local Businesses. Get your business a boost, today!
It Works Like Magic!
What's SEO For Local Businesses All About?
We discussed this in the start, let’s take it further. A local business is any business that’s conducting business in a particular locality. The business could be anything – it could be a salon, a bakery, a grocery store, a hardware store, a dentist’s practice, a restaurant, the list can go on. Simply put, customer’s search for a product, place, or practice, these days by searching – to quote an example, ‘dentist near me’; these kind of searches are perfectly valid since most of the net users these days conduct such searches using their mobile devices, and mobile devices being GPS enabled allows Google, or for that matter, any search engine the ability to figure out the location of the user.
Hence, ensuring that you do the right things that makes it possible for your business to be visible when users seeking products or services in line with your business can impact your business in a very positive way. Greater your business’ visibility, the greater the volume of your business. It’s as simple as that!
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Get Customers That Wish To Do Business With You; Exploit The Benefit Of SEO For Local Businesses
Local Website Optimization
Whatever needs to be done for your business’ website to be discovered when your potential customers perform a search for a local business to meet their needs, is taken care as part of this optimization
To be discovered for local searches, requires an amount of fine tuning at the content level of your business’ website. The content within your website is optimized to ensure search engines promote your business’ website as a solution to an user’s search.
While search engine optimizing a business’ website, a good amount of know how is needed on how exactly users are searching for products or services in line with a particular business. Only this level of information can assist in fine tuning pages in the website that users eventually discover.
A critical component of SEO is citiations building; it’s a digital equivalent to word-of-mouth publicity. When every citations based website is trumpeting out your business’ information, then the user has a reason to believe that your business indeed commands an amount of paramount importance; this greatly builds trust!
The significance of backlinks cannot be overruled in the business of SEO. It is a well known fact that websites that top SERPs command a significantly large proportion of backlinks. We systematically work on backlinks building.
Google My Business
This is a must have for every business. We ensure that optimization is done on this service too. This is the critical link in either Google pushing your business, or not pushing your business when a local search is made. It is for sure that a customer will visit you when they find you.
Reviews make or break a business! Hence, it’s really important that customer’s emotions are taken care of. Bad reviews can take away customers from your business. Hence, it is really important that every review, good or bad, is addressed in the most proper way. We have a knack for it!
Search engines like Google, Bing, etc are constantly on the lookout for new information. They discover information by crawling websites after websites, and index the information in ways best known to them, to generate results when users use the search engine for searches. Schemas allow structuring information in way that search engines find it easy to be discovered.
Is your business’ name, contact number, address same across all citation websites? This is really important! Search engines choose to undermine businesses that have wrong business related information across citation websites, especially name, address, and contact number.
SEO for Local Businesses
Initial Review & Analysis
|Check For Duplicate Content|
|Website Rank Report|
|Check Website For Google Penalty|
On Page Optimization
|Improve Page Load Time|
|Header Tags Optimization|
|HTML Code Cleanup|
|Internal Links SEO|
|SEO Image Optimization|
|Google Webmaster Tools|
|SEO Meta Tags|
|Google Page Speed Optimization|
Content Marketing (per month)
|SEO Blog Writing|
|Informational Article Writing & Submission|
|Guest Blog Posting|
|Writing A Press Release|
Social Media Optimization (per month)
|Facebook Account & Twitter Account Creation|
|Facebook Timeline Cover Image Design|
Local Search Optimization
|Google My Business Setup|
|Adding Photos and Multimedia to Google My Business|
|Managing Customer Reviews|
|Enlisting on Online Yellow Pages|
|Contact Address - Schema Implementation|
|NAP and Local Citation Building|
|SEO Ranking reports|
|Google Analytics Report|
|Monthly Action Plan|
|Note: An additional GST of 18% will be applicable on all the services.