Google is the most visited website in the world. The website currently holds over 92% of the search-engine market-share. Create a Google Business Profile (that was formerly called Google My Business or GMB) and optimize Google My Business as this is an important way to augment traffic and attract new customers to your business through Google Search and Maps.
Google My Business
Google My Business is a platform that enables businesses to manage their profile, publish content, respond to reviews and engage with customers. GMB is basically a suite of tools designed to help businesses manage their online presence and grow their customer base. It includes a Google Maps-powered website, which businesses can use to display their location and contact information, as well as a CRM (customer relationship management) system to keep track of customer interaction and data. A GMB Profile is Google’s free business listing that allows providing detailed and visual information about your business, including your office location, along with the service(s) and/or product(s) that you provide. This free profile creation is an amazing way to augment your online visibility on Google services. This information from your Profile would start appearing in Google Searches, Google Maps, as well as Google Shopping, generating great traffic for your business.
Optimize Google My Business to Generate More Traffic
When you start a business, the most important thing is to get the word out there. There are a lot of ways to do this, but one of the most effective methods is to optimize your website for search engines. By doing this, you will put your business in front of more people who may be interested in what you have to offer. If you are not using GMB to manage your business, then you are really missing out on something important.
A 2017 study by Forrester Consulting found that companies that were using GMB were twice as likely to achieve a goal of Annual Revenue Growth of 100%, 500%, or 1,000%, compared to companies that were not using GMB. There are a number of ways that GMB can help your business. For example, by automatically sending marketing automation emails to customers who have interacted with your business in the past, you can create a stronger connection with your customers and encourage them to come back. You can also use GMB to create a customer loyalty program and keep track of customer feedback. In addition, GMB can help you manage your finances and track your spending. With Google My Business, your business can benefit in the following ways:
- Start getting seen in Google Searches, Google Maps, & Google Shopping
- Control your business’ online info
- Build viewers’ trust via Google reviews
- Manage your Google Maps-powered website and content
- Respond to customer service inquiries in one place
- Increase online visibility across Google services
Widepool GMB Optimization Services
GMB is a valuable tool for your business. If you haven’t been using it, it is high time you start it right away. A good Google My Business optimization service will help your business maximize its visibility on search engine results pages (SERPs). This is where Widepool’s Google My Business Optimization Services will come to your help. You can avail of GMB services relevant to your business and get your site optimized so that it ranks higher in the search engines.