Best Digital Marketing Agency-Branding Widepool creatives

SEO

Gain Knowledge on Google Map Pack for Local SEO

By January 4, 2023 No Comments

Are you wondering how Google’s local Map Pack works? Well, wonder no longer! In this blog post, we will give you a rundown of how it works and how you can track your Map Pack rankings. We will also share some helpful local SEO tools that can help you rank higher in Google organic results for local keywords. 

Map Pack

Google’s local Map Pack is a feature that allows businesses to appear in the local search results for certain keywords. A Map Pack (that is also called the “Local Pack”) is basically the set of three local business results, and the map of these locations is pulled by Google from Google Maps. Google won’t just show the local results only for the keywords, which consist of some particular place like a city or a state or any region. If Google perceives that your search requires a bunch of some local results, it will definitely show you that, even if that keyword is not clearly local.

Tracking Map Pack Rankings

The very 1st step in a local SEO campaign is to benchmark where you are at! So, precisely, when you wish to check where you rank in this Map Pack, it is important for you to do the tracking of your Map Pack rankings over time! Almost every rank tracker available on this planet would be having this feature of this tracking; whilst, It can be tracked using various tools, such as the Google My Business console etc. 

Improving Map Pack Rankings

Google’s Local Map Pack is a great way to get your business found by local customers. So, if you own a local business, then Map Pack is your place to be! Having said that; you do not wish to entirely avoid the local SEO results traditionally! Yes! These local organic search results will mostly show up underneath the local pack. There are a few things businesses can do to help improve their Map Pack ranking, such as optimizing their Google My Business listing and using local keywords in their website content. Also, work at optimizing your website for local organic rankings as well; for doing this, you can use keyword(s) in title tags, in URL etc.; basically you can go on with all the conventional on-page stuff.

Get Benefit from Widepool’s Expert Local SEO Services 

If you have been searching for an expert local SEO service company, be sure to check out Widepool! To rank in the Map Pack, you will need to make sure your website is optimized for local keywords. You can also use helpful local SEO tools to track your Map Pack rankings and help improve your visibility. With Widepool’s expert local SEO services, you can get the most out of your Map Pack listing and drive more traffic to your website.